My Cart



LEVI's official anniversary is May 20th because it was on this day, back in 1873, that Levi Strauss and Jacob Davis were granted their patent for the process of riveting work pants to make them stronger and more durable. We all know those work pants as the 501 Original, the five-pocketed, button-fly, straight fit that would go on to become the blueprint of modern day jeans everywhere. They're the most iconic jean in the world.